[black Box]
Srđan Krnjaić
Experienced in: Communication Design/ Idea Generation/ Education/ Broadcast Television/ Multimedia Production/ Communication Design/ Management/ Marketing/ Creative Directing/ Art Directing/ Out of the Box Thinking
Enthusiastic about: Learning/ Philosophy/ Art/ Cybernetics/ Technology and Culture/ Etimology/ Communication/ Organizational Transformation/ Deschooling/ Poetry/ Jazz/ Nature/ Chess/ Pipe Tobacco
Vukan Marinković
Experienced in: Concept Design/ PR/ Strategic Learning/ Curriculum Development/ Lecturing/ Communication Science/ Cultural Innovation/ Management/ Copywriting/ Nightlife Industry/ Festival Industry/ Museology/ Academic Research
Enthusiastic about: Dialogue/ Dancing/ Avant-garde Practices/ Ecology/ Philantropy/ Cultural Transformation/ Mythology/ Wildlife
#EDUCATION:
We equip organizations/individuals with Media Systemics,
our learning method for attaining adaptive, decentralized, and response-able governance over the entire communication field involving humans, machines, and the environment.
Fine tuned for digital transformation, it mixes essential elements of media theory, philosophy, and cybernetics into one intuitive protocol to be your integrated device for learning, analytics, and ethical systems design.
#DESIGN:
> full-spectrum identity and ethical brand design/analysis, powered by Media Systemics.
> cross-media, ethical systems design and production, powered by Media Systemics.
With [black Box] you learn to:
>master tools, models and processes for an effective digital transformation, quickly.
>align with clearly articulated purpose.
>design response-able system(s) or have [black Box] design them for you.
>steer systemic change from an emergent communications platform, intuitively.
>decentralize management and amplify individual autonomy.
>anticipate change in the technological environment and transform, before you have to.
>govern in matters of Public/Private Good, ESG & DEI compliance, Reputation Management, AI/ML Ethics, and Experience Design, confidently.
>constrain noise and empower freedom for creativity, discovery, and life-long learning.
>achieve a successful digital transformation.
-=BOOK A FREE ORIENTATION CALL=-
#DESIGN:
Equipped by Media Systemics, [black Box] can both- analyze and shape your entire communication field: from verbal and visual identity design, internal/external communication channels optimization, content production, talent management, environmental risk/benefit prognosis and above all response-able change.
The trick is- we’re really a DAO in cyberspace with a diverse team bent on ethics.
#EDUCATION:
Our [modular] learning services connect attentive in-person guidance with multimedia tools and practices that lead you and your team through Media Systemics Protocol, from foundational principles to rewarding results via acquired skills, block by block.
To propel leaders up the exponential learning curve we are radically shortcutting your route to autonomy, discovery, and creative play.
Using intuitive models stemming from communication and adaptation processes inherent in all living organisms and shared by machines, we exercise pattern recognition over history of technological change linked with its social effects to design human-centered systems, where response-ability emerges through learning by design.
>dissolve mis-communication, un-accountability, and mal-adaptation, the key problems organizations face internally.
>bypass growing costs of extensive training, reeducation, burnout, and brain drain.
>offset fatigue, ignite flow, demolish barriers of entry, stack complexity, and empower innovative application, rapidly.
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Media Systemics Protocol (MSP):
Is a comprehensive learning framework created to enhance organizational response-ability across various domains such as:
-communications
-management
-research and development
-art & production
-ethical design
Constructed for your convenience, it consists of 5 complementary and autonomous Modules made of 1-hour blocks, each equipping organizations with a fundamental understanding and versatile tools for attaining response-ability, the ability to respond to change by adapting ethically:
Module 0
Response-able Communication: The Genesis Module [6 blocks/hrs]
-The art and science of response-able communication distilled. Craft your identity, forge your response. For communicators.
Module 1
Response-able Media Systems: Beyond Message. [5 blocks/hrs]
-Media dissected, redefined, and mastered. For creators, art managers, advertisers and storytellers.
Module 2
Response-able Management: Complexity Riders. [5 blocks/hrs]
-Management, reimagined through the cybernetic lens. For strategists, visionaries, and leaders.
Module 3
Response-able System Model: The Shape of Systems to Come. [5 blocks/hrs]
-Dive into the operational matrix. For architects of change, designers of tomorrow.
Module 4
Response-able System Design: Design Destiny. [5 blocks/hrs]
-Ethical systems, built to last. For innovators, guardians, and pioneers.
For optimal performance and full-spectrum governance we recommend installing the entire Media Systemics Protocol (0-1-2-3-4). To rapidly onboard teams and integrate MSP effectively combine The Genesis Module with another one(s) of your choice, all Modules are interoperable and multipurpose.
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MS THEORY: 15 know-what blocks:
01> ALL IN ONE: UNFOLDING THE MSP SCHEMA ■[the map of change]
02> THE WORLD UNDER OUR NOSE ■[what we do with words and how]
03> INFORMATION FORMS ■[making sense of communication]
04> THE MEDIUM IS THE MESSAGE ■[when we talk about media, what are we talking about?]
05> FROM FIRE TO MICROPROCESSOR ■[a history of technological disruptions]
06> PUBLIC AND PRIVATE GOOD ■[past, present and future of the great “tension”]
07> THE ELECTRIC EPOCH ■[the emergence of the global village]
08> MAKING DISTINCTIONS, CHANGING WORLDS ■[definitions in theory and practice]
09> HISTORY & NATURE OF CYBERNETICS ■[science crafted for a healthy human/machine relationship]
10> MANAGEMENT CYBERNETICS ■[surviving the digital maelstrom with effective organization]
11> THE DIGITAL TRANSFORMATION ■[what it is and how to make it beneficial]
12> MCLUHAN’S TETRAD ■[the laws for understanding human artifacts]
13> IDENTITY + RESPONSE-ABILITY = REPUTATION ■[besides, beneath and beyond the public image]
14> KYBERNETHIK ■[designing Viable Systems]
15> MEDIA SYSTEMICS: THEORY INTO PRAXIS ■[purpose articulation and project development]
MS PRAXIS: 5 know-how blocks:
01> MEDIA SYSTEMICS: Praxis ■[Maps of Change: Tetrad in Practice]
02> MEDIA SYSTEMICS: Praxis ■[Articulating Change: Vision + Mission]
03> MEDIA SYSTEMICS: Praxis ■[Designing Change: Viable System Model]
04> MEDIA SYSTEMICS: Praxis ■[Designing Change: Webs of Interlocution]
05> MEDIA SYSTEMICS: Praxis ■[Response-Able Change: Responsible System Model]
MODULE 01
Response-able Communication
- Desiring Communication
- The World Under Our Nose
- Media are the Message
- Identity + Response-Ability = Reputation
- Designing Change
MODULE 02
Viable Management
- History and Origin of Cybernetics
- Management KybernEthik
- Complexity and Requisite Variety
- Identity + Response-Ability = Reputation
- The Viable System Model
MODULE 03
Media Art
- The Medium is the Message
- Media as Environments
- A History of Media Transitions
- Identity + Response-Ability = Reputation
- McLuhan’s Tetrad
